Re-Branding
How to know when it's time for change.

Your brand identity is your front line. Don't let this sleeping dog lie.


The old adage, "If it ain't broke, don't fix it," does not apply to your brand. Nor does "Let sleeping dogs lie."

Both of these phrases suggest a passive approach, and when is that ever good in business? What if airline mechanics only serviced planes when something actually broke?

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We went to Mexico!
Sorry to brag.

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QUOTE
OF THE MONTH
"What happens in Mexico is the subject of ridicule for years to come."
Local Matters
Wolverine Farm Publishing launches an online magazine?
You've seen the bird and read the word, now know what it's used for.
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It's a long November
A-Train makes a couple sincere, and one insincere, recommendations for November.
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