Stay the Course
A-Train recommends a mission alignment.

How to assess whether you're marketing is in check with your mission.


Stay the Course: What is meant by taking a "mission-aligned" approach?

Merriam Webster defines a "mission" as "a specific task with which a person or group is charged." And, because nearly every organization has, or at least should have, a defined mission statement, we certainly don't need the dictionary definition to understand what a mission is.

Read More

We won an award - an international one!
Read More
QUOTE
OF THE MONTH
"You can go ahead, but then you don't get a bite of the cheese steak."
Microsoft Publisher vs. Adobe InDesign
If you don't know who wins this death match, please read further.
InDesign may be a greater upfront expense, but Publisher is costing you.
Read More
No agenda for December?
We've got cheese & wine, cake, cigars & scotch, and burlesque.
Read More
215 W. Oak, Suite 800A • Fort Collins, CO 80521 • phone 970.419.3218 • toll free 877.351.8656 • fax 970.482.3442 • copyright © 1996-2009